This is a guest post by Adam Tanguay, SEO and Content Marketer for Weebly, the award winning drag & drop site builder that lets anyone create a website, online store, or blog.
Blogging has become a vital part of the online content strategy for brands big and small. Great blogs build influence, drive user acquisition, and help define voice. However, if you can’t get traffic to your blog, none of this matters. Social and search are the two biggest organic channels for online traffic, and sites with a strong blog SEO strategy will attract the right visitors from both channels.