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Facebook Marketing for Small Businesses

The Heyo Blog - Facebook Marketing for Small Businesses

Emily Goodrich

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August 21, 2014

How Heyo Helped a Photography Blog Build an Email List

August 21, 2014 | By | No Comments">No Comments

Meet Heyo customer Scott Voelker, who runs New Portrait Biz with his wife, Lisa. Scott and Lisa owned their own studio for over 10 years, and now run a company dedicated to helping others start their own photography studios. With content ranging from using digital backgrounds and props, to photoshop tutorials, the photography super team aims to help people follow their photography passion.

Scott wanted to build a new email list to promote New Portrait Biz’s tutorials and props store, so he turned to Heyo to help him do just that. He was able to set up the contest quickly, and ended the contest with 1,402 impressions and 406 emails – a conversion rate of 30%!

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Emily Goodrich

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August 19, 2014

How Valley-Hi Got 1,154 Emails with Heyo’s Sweepstakes Template

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Valley-Hi Toyota is part of the family-owned Browning Auto Group, located in the High Desert of California. For the past two years, they have won Best Car Dealership of the Desert, because they keep their customers in mind. Read More

Emily Goodrich

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August 15, 2014

How a Camping Website Captured 2,453 Emails with Heyo

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Heyo customer Kenny Stevens and his wife Andrea are a camping power couple. They began their camping journey on their 1st anniversary and have been having adventures with their family ever since.

They started their camping website in December 2013 to provide a forum for camping enthusiasts and beginners to go for advice, tips, and tricks. Their goal is to help campers of all ages and skill levels share great stories, content, and products to the camping industry.

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Emily Goodrich

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August 12, 2014

Facebook Image Size Cheat Sheet

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As you’ve no doubt noticed, the layout for Business/Fan Pages changed around March of this year, and a majority of Fan Pages were moved to this new format in June. Since the move to the Timeline format of Fan Pages, there has been a shift in focus towards visual content.

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Nathan

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August 8, 2014

Facebook Bans Like Gates on Fan Pages

August 8, 2014 | By | 5 Comments">5 Comments

Yesterday, Facebook announced that they are banning like gates on fan pages starting on November 5th, 2014.

These are the changes to platform policy as articulated by Hashdeep Singh, a Software Developer at Facebook: Read More

Emily Goodrich

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July 30, 2014

Profiling Heyo’s Lead Capture Templates

As you have no doubt noticed, recently we here at Heyo added a new section of templates to the Heyo editor – the Lead Capture Templates. What do they do? Well, it’s all in the name!

Heyo’s Lead Capture Templates are here to help you promote email newsletters, special deals, and exclusive downloads to your fans. Moreover, they exist as ‘evergreen’ pages that will help you collect leads over a longer period of time than a sweepstakes or other contest. Click here to try them out for yourself!

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Emily Goodrich

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July 25, 2014

Introducing the Heyo Form Widget

You’ve asked for more flexibility in forms, and you’ve got it! We here at Heyo are pleased to introduce the Heyo Form Widget, a new way to capture more data from your fans!

This is our next step towards making the email forms on Heyo Templates more flexible, and we couldn’t be more excited! The Heyo Form Widget is easily customizable, and allows you to ask for whatever information you might want from fans. Click here to test it out!

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