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Facebook Marketing for Small Businesses

The Heyo Blog - Facebook Marketing for Small Businesses

Emily Goodrich

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July 17, 2014

How Solo Stove Captured 474 Emails with Heyo

July 17, 2014 | By | 4 Comments">4 Comments

Meet Heyo customer Jeff Jan, owner and president of solostove.com, a company that sells wood-burning camping stoves and accessories. Based in Fort Worth, Texas, Solo Stove was already working with a fan base in the tens of thousands. What Jeff wanted to do was increase email capture through a sweepstakes on the Solo Stove Facebook fan page, in order to improve their email marketing reach.

The Solo Stove giveaway ended up capturing 474 emails, and blew away Jeff’s expectations.

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Pratik Dholakiya

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July 15, 2014

Improve Brand Perception by ‘Socializing’ Your Website

Brand perception is driven by consumer experiences with and opinions of your company. A positive brand perception gives your customers a reason to choose you over your competition. Even if your business offers a great product or service, you still need to strengthen and manage your brand perception. Read More

Emily Goodrich

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July 14, 2014

How AAA Mineapolis Increased Fan Engagement with Heyo

Are you looking to drive engagement on your fan page? Have you thought of running a quick, event related contest?

Meet Heyo customer, Jaime Christianson, Social Media Coordinator at AAA Minneapolis. She wanted to drive likes and engagement with fans in AAA Minneapolis’ geographical region of service. To do this, she set up a three day sweepstakes for Minnesota Wild tickets during playoffs. Read on to find out how Jamie maximized AAA’s email leads and increased fan engagement!

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Brooks Tiffany

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July 10, 2014

How to Craft the Perfect Facebook Post

Many of us slave away creating great content only to have it go unnoticed in the rush of Facebook’s news feed. Find out how you can craft a perfect Facebook post that will rise above the rest.

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Sue B Zimmerman

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July 9, 2014

10 Ways to Attract Your Ideal Customer on Instagram

I just organically grew an explosive interactive community on Instagram full of my ideal followers in 3 days. Instagram is more than just another place to keep your followers in the loop. It is platform that can really turbo-charge your brand whether you’ve been in business for years or are just starting out.

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Emily Goodrich

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July 8, 2014

How a Start-Up Got a 42% Conversion Rate with Heyo

Meet Kyle Ducharme, one of the co-founders of Kao Jai Coffee. Kao Jai began in December, 2013 as a single-origin coffee manufacturer. Their first batch of roasted coffee arrived in June and Kyle looking for a way to get fans excited about their first batch of roasted coffee beans.

Cue the contest: Kyle ran a contest using Heyo’s Sweepstakes template for the first bag of roasted coffee to hit the States, and a choice of a handmade bracelet from Northern Thailand. Kyle set up the contest quickly, and the First Taste contest captured 188 views and 80 email addresses!

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