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Infographic: Twitter Tweet Cheat Sheet To Increase Engagement

May 23, 2013

Infographic: Twitter Tweet Cheat Sheet To Increase Engagement

May 23, 2013 | By Bill Ross | One Comment

Ever wonder about the little things that go along with Twitter that help increase engagement? Things such as how many hash tags you use, how long your tweets are, or if asking fora Retweet actually works to increase engagement for your Twitter campaign. As a follow up to our Facebook Cheat Sheet Infographic, we have created a Twitter Cheat Sheet Infographic. This infographic can serve as a guide to help increase Twitter interactions such as Retweets, CTR, and overall engagement.

By Dustin DeTorres

May 22, 2013

Blog

How Google Glass Will Change Our Lives

May 22, 2013 | By Dustin DeTorres | One Comment

We are about 18 to 24 months away from an augmented reality. Google’s Project Glass has gotten a ton of hype recently and for good reason. Soon enough we will not be stumbling around like The Walking Dead Zombies texting with our heads down, stepping into busy streets, slamming into pedestrians and possibly running into bears. In 2 years we’ll all be looking at each others faces, interacting in an augmented world. Will this be good or bad for us?

4 Reasons why Your Small Business Needs to be on YouTube

By Saman Kouretchian

May 21, 2013

Blog

4 Reasons why Your Small Business Needs to be on YouTube

May 21, 2013 | By Saman Kouretchian | No Comments

If I told you that the second most amount of searches online are done on YouTube over any other search engine or website would you believe me? With over 4 billion video views each day, more than 60 hours of video uploaded every minute, and more than 400 million views daily on mobile devices YouTube has truly become a daily search destination for people.

When it comes to businesses talking about utilizing Social Media usually sites like Facebook and Twitter are quick to come up, but YouTube is often left off the short list. With the stats that I have listed above it is a mystery to me how more Small Businesses are not taking advantage of the great opportunity YouTube provides.

5 Steps to Launch Your New B2B Social Media Program

By Douglas Wendt

May 20, 2013

Social Media Strategy

5 Steps to Launch Your New B2B Social Media Program

May 20, 2013 | By Douglas Wendt | No Comments

Growth-oriented business-to-business (B2B) companies are always looking for new ways to reach the marketplace. But with today’s proliferation of marketing channels and avenues, the essential question is how to gain the best return-on-investment (ROI) on your chosen marketing direction.

Social media has evolved into a mature and widely disseminate channel, but the question is how to integrate it effectively into your marketing program, while generating results. Here are five keys to launching a new B2B social media program for your company:

[INFOGRAPHIC] How Friends’ Facebook Recommendations Affect Purchasing Decisions

By David Rodnitzky

May 17, 2013

Blog

[INFOGRAPHIC] How Friends’ Facebook Recommendations Affect Purchasing Decisions

May 17, 2013 | By David Rodnitzky | 2 Comments

This is a guest post by David Rodnitzky, founder and CEO of PPC Associates, a digital marketing firm based in the Bay Area and downtown Chicago.

Tons of advertisers are using Facebook’s social networking to push their products. We figured we’d give a little demographic breakdown of just how important friends’ Facebook recommendations are to folks making purchasing decisions. Enjoy!

Content Marketing Best Practices: 5 Tips for the Modern CMO

By Brian Kardon

May 16, 2013

Blog

Content Marketing Best Practices: 5 Tips for the Modern CMO

May 16, 2013 | By Brian Kardon | One Comment

I am a seasoned chief marketing officer. I went to an Ivy League college, have an MBA from Wharton, served for many years as CMO of a billion-dollar publisher, and most recently, served as CMO of a major technology consultancy.

Yet just a few years ago, I was well on my way to becoming obsolete. You see, nearly everything I learned, did, and experienced as a marketer was wrong. I was analog in a digital world. I tended to be more creative than analytical. Content marketing was barely on my radar screen, let alone content marketing best practices.

9 Dead Simple Tips to Get more Twitter Followers

By Tim Sae Koo

May 15, 2013

Social Media Strategy

9 Dead Simple Tips to Get more Twitter Followers

May 15, 2013 | By Tim Sae Koo | No Comments

Building a large Twitter follower community takes time, but if you follow these steps and invest time into conversing and engaging your audiences, you will get more Twitter followers on a daily basis in no time.

Here are 9 super simple tips I’ve tried and seen work to get more Twitter followers for our @tint Twitter account.